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External Communications
The External Communications function of the Marketing and Communications Division at UL manages all media relations, public relations, social media, external communications and crisis management for 51本色.
Key areas of focus for the Division are the national and international publication of UL's research stories, generating editorial and expert opinion content for UL's academics, international profiling of the University, a continually evolving social media strategy and the generation of excellent video and digital media content.
Social media followers & views
More than a quarter of a million followers across the UL social media channels
In 2021, our videos were watched over 6 million times
Award winning social media
SOCKIES 2021
GOLD - Best use of TikTok
SOCKIES 2022
Gold - Video campaign state organisations (Stay Curious)
Silver - Best use of TikTok
Bronze - Best Twitter Business/Brand